Now think about a large corporation where you have never purchased anything before, and every Saturday AM they send you an unasked for (basically spam) SMS. I get 5 – 10 such spam messages every week in Thailand, and they are quite bothersome, and quite unremarkable, except that I am now holding a grievance against […]
Continue ReadingFrom Medium to Slack: five tools for better marketing It's a fine question and one we enjoy speculating about but it ignores what's staring us in the face: there's already a lot out there. But are we using it well enough? What platforms should we know but don't? With that in mind, here are my […]
Continue ReadingAdvertising on Craigslist is a good idea for most companies that have any type of goods or services to sell. Business owners see the financial gains of using Craigslist for advertising, regardless of whether their services are sold online or in brick and mortar stores. To begin with, Craigslist is different from other advertising venues […]
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Continue ReadingIn today’s business environment, expert marketers are forced to use a variety of methods to reach potential clients. Inbound marketing and outbound marketing are the two strategies of online email marketing, which are generally used. With the growing popularity of the internet, these terms are now linked to Permission Marketing (as named by Seth Godin, […]
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